Marketing that means something
For founders mid-shift who need real marketing direction.
The website, sales conversations and pitch deck all telling slightly different versions of you and the business.
You can feel the gap. You just can't quite name it.
That's where I come in. I read the gap. Then we close it together, at the depth you choose. We get clarity on what you stand for, who you're really for, and what draws the right people in. Then we translate that into intentional marketing that connects.
Because connection drives everything.
Insight to Action
£2,500 - A strategic foundation for founder-led businesses mid-shift.
When the work you do has moved on but the marketing hasn’t caught up. You’ve been meaning to fix the website for months. You can feel the gap, you just can’t quite name it.
Insight to Action is a 4-6 week strategic engagement. We get under the skin of what you stand for, who you’re really for, what’s working and what isn’t. Then we translate it into one clear story you can run with — plus a 90-day plan and the support to actually follow through.
You leave with clarity on your messaging, audience and priorities. You’ll have the confidence to move forwards, because you understand the why behind every decision, not just the what.
What's included:
- 90-minute strategy session — a deep dive into your business, your goals, what’s actually getting in the way
- A forensic read of your marketing, website, sales conversations and pitches
- A competitor and market scan
- The strategy document — your values, the golden thread (the one sentence that captures what your business actually is), founder profile, ICP mapping, pillars and messaging matrix, positioning and competitive analysis, 90-day plan
- 90-minute playback session to talk through the work end-to-end
- A one-page action map — what to fix, in order
- Three accountability sessions (Day 30, Day 60, Day 90) — 45 minutes each, plus support between calls
If you go deeper into ongoing partnership within 30 days, the £2,500 credits in full.
The Partnership
From £3,500/month — A strategic marketing brain on tap, every month.
For founders quietly tired of being the only one holding the strategic shape of the business. The team can feel something drifting. So can you. You’re unsure about hiring a CMO but you need another strategic brain alongside yours. Someone who can tell you what’s drifting before you have to be the first one to say it out loud.
If you haven’t already done Insight to Action, we start there. So we begin from shared clarity, not from scratch.
Two tiers, depending on what you need:
The Partnership — standard. £3,500/month.
Approx. 20 hours of strategic support per month. Monthly strategy session and quarterly recalibration.
For founders building toward a strategic shift, where the team is in place and Connect Studio is the strategic brain alongside you.
The Partnership — strategic governance. £5,500/month.
Approx. 30 hours per month. Bi-weekly strategy sessions. Sit-ins on key client calls or leadership meetings. Brief reviews and decision partnership.
For founders where the marketing function itself needs governing — bigger surface area, multi-market complexity, higher-stakes decisions.
3-month minimum.
Also worth your time
The Yard.
A place to work, move and belong, unfiltered.
Pilots running now. A gathering place for people tired of editing themselves.
Gravel Notes
A fortnightly letter on third spaces, founder life, and the boxes we keep ourselves in.
Building Connect Studio and The Yard, in public. Unfiltered.
What people are saying
"Laura carried out a wonderful holistic business audit for me at a time when I was feeling overwhelmed with my messaging, my erratic posting on socials and how I was spending time on my business. Following on from this she produced a comprehensive marketing strategy that I often refer back to. I can't tell you how helpful this tool is as a north star to keep me moving forward and clear on my mission. Laura is a great listener and seeks to understand her clients' values and how business weaves into life and vice versa. Her recommendations were entirely bespoke to me.
I no longer feel like my marketing is a hope and pray strategy."
Steph McCann, Founder No1 Health Coach
Hi, I’m Laura, Founder of Connect Studio™
I’ve spent over a decade translating strategy into action at Deloitte, EY, and now here, for founder-led businesses mid-shift, ready to pull their marketing into one clear story.
Also building The Yard — and writing Gravel Notes, the fortnightly letter from inside the build.